FIRST USE: 19830900. US 100 101 102. FIRST USE IN COMMERCE: 19740607. IC 042. FIRST USE IN COMMERCE: 19741015. IC 042. The official Golden Arches logo used by McDonald's since 2006. FIRST USE: 19550000. FIRST USE: 19481200. US 002. IC 042. FIRST USE: 20020201. The McDonald's logo has a humble beginning. Some of the other popular registered trademark items made by the McDonalds brand are the Quarter Pounder, the Happy Meal, the McChicken, Chicken McNuggets, the Egg Muffin and the Sausage McMuffin. US 100 101. Save my name, email, and website in this browser for the next time I comment. This single arched M has become the symbol that is used today to identify McDonald's restaurants around the world" (Mieth 3-4). Trademarks and Service Marks - What's the Difference? FIRST USE: 20170801. IC 043. Jim Schindler designed McDonalds logo in 1962, when he was hired to make it more corporate. FIRST USE: 20021101. IC 041. This logo accompanied all McDonald's advertising until 1997. IC 043. FIRST USE: 19850717. IC 008. IC 036. G & S RESTAURANT SERVICES FEATURING A DAIRY BASED SHAKE. The public face of the McDonald's products and business is the clown Ronald McDonald with an arch symbol of the letter "m" for its golden arches logo. US 002 005 022 023 029 037 038 050. IC 014. Trademark vs Copyright: What Are the Major Differences US 100 101. FIRST USE IN COMMERCE: 19770000. IC 036. US 037. (5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form. FIRST USE IN COMMERCE: 19580531. IC 025. US 100. FIRST USE: 19780000. We refer to this as an image or stylized trademark. G & S CARBONATED AND NON-CARBONATED SOFT DRINKS [ AND FRUIT JUICES ] FOR CONSUMPTION ON OR OFF THE PREMISES. G & S Carryout Restaurant Services. FIRST USE: 19741200. FIRST USE: 20120331. US 038. The first franchise owner of McDonald's was Ray Kroc who was appointed by Richard and Maurice McDonald in 1954 to run the San Bernardino restaurant in California. The McDonalds Logo History | Secure Your Trademark FIRST USE IN COMMERCE: 20180425. US 046. FIRST USE IN COMMERCE: 20020702. FIRST USE IN COMMERCE: 20060330. This design came up by architect Stanley Clark Meston. FIRST USE: 19890101. IC 036. The mark consists of ARCHES. IC 025. Victorias articles contain useful tips on how to build a brand and promote it online. FIRST USE IN COMMERCE: 19750616. This logo was approved by Ray Kroc himself. (2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). US 100 101. The sandwich went national in 1964. IC 042. US 100. McDonald's logo is so successful because of these three factors: shape, color, and typeface. These two arches were unified by Ray Kroc in 1961 and the new McDonalds logo was created, it looked like the letter M. FIRST USE: 20020731. G & S RESTAURANT SERVICES. (2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). FIRST USE: 20120326. And the iconic registered trademark Big Mac was introduced to great success in the Pittsburgh market in 1967 and went nationwide the next year. FIRST USE: 19821211. FIRST USE IN COMMERCE: 19950101. IC 042. In addition, golden arches represent the gateway to a successful business. HAPPY MEAL Trademark of McDonald's Corporation - Justia US 046. FIRST USE IN COMMERCE: 19740200. US 100. FIRST USE IN COMMERCE: 20170705. FIRST USE IN COMMERCE: 20060330. US 100 101 104. Kroc went out to California from his home in Chicago to see the operation in San Bernardino because they were using 8 of the Prince Castle brand multimixer milkshake machines that he sold and he was intrigued that a single restaurant would use so many. US 100. FIRST USE IN COMMERCE: 19660900. G & S BREAKFAST FOOD COMBINATION SANDWICH FOR CONSUMPTION ON OR OFF THE PREMISES. G & S ENTERTAINMENT SERVICES NAMELY CONDUCTING ATHLETIC EVENTS IN THE NATURE OF BASKETBALL AND SOCCER CLINICS AND COMPETITIONS. IC 043. FIRST USE: 19971200. US 107. FIRST USE IN COMMERCE: 19710300. FIRST USE: 19681021. IC 036. US 046. IC 043. G & S Food delivery services. McDonald's Brand Guide by Lukasz Kulakowski - Issuu The mark consists of the following: a full figure design of a clown with the design of a black and red oval/circle containing a yellow double arches design on the clothing. (2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). McDonald's New Slogan, Odd Trademarks - Business Insider FIRST USE IN COMMERCE: 19720319. IC 043. IC 036. FIRST USE: 19710101. FIRST USE IN COMMERCE: 19780000. FIRST USE IN COMMERCE: 19981231. The mascot symbolized the frivolously easy way of delivering service at the outlet it decorated. G & S promoting achievement by African-American youths by means of conducting essay contests. In US alone, its restaurants spend $5.8 billion. IC 041. US 100 101 107. FIRST USE: 19940600. They also spread the seats further apart making it harder to socialize and they also used corn shaped cups, making it impossible to set ones drink down and would therefore speed up the meal. FIRST USE: 20020131. US 046. The McDonald's Big Mac has been a staple for many diners since its release in 1967. The original McDonald's logo featured the golden arches over the name McDonald's in black lettering. IC 030. (2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). G & S RESTAURANT SERVICES. FIRST USE IN COMMERCE: 20180321. Only much later, already in the 60s, a double-arched M, initially overlapped, was introduced, in obvious reference to the name of the business. G & S Restaurant services. IC 030. FIRST USE IN COMMERCE: 19830500. IC 030. IC 042. FIRST USE IN COMMERCE: 19660900. Please enter information for the field 'How long will it be used?'. IC 029. FIRST USE: 20050707. MCDONALD'S M Trademark - Registration Number 1069892 - Justia IC 036. FIRST USE: 20140523. FIRST USE IN COMMERCE: 20050430. G & S COOKED CHICKEN FOR CONSUMPTION ON OR OFF THE PREMISES. IC 043. IC 030. IC 042. G & S Restaurant services. IC 043. IC 042. If you click on 'Yes', all of your filled data will be lost, 2017 - 2022McDonald's. US 022 039. US 023 028 044. IC 035. IC 036. IC 029. The mark consists of a crescent moon faced character wearing sunglasses with its right arm and finger in the air sitting at a piano with a checkerboard design top. (5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form. US 046. IC 043. The mark consists of a yellow smile design. US 046. US 100 101 107. (3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). McDonalds logo is so successful because of these three factors: shape, color, and typeface. FIRST USE: 19910600. US 100 101 102. US 100 101 107. G & S restaurant services. FIRST USE IN COMMERCE: 19960101. FIRST USE IN COMMERCE: 19881024. G & S Flying Toy Disks and Tops. PROVIDING EDUCATIONAL SCHOLARSHIPS. US 102. IC 029. FIRST USE IN COMMERCE: 19780000. US 022 039. McDonald's registered the trademark in Philippines in 1985 and won a key ruling to protect its 'Big Mac' trademark from infringement. US 022 039. G & S sandwich for consumption on or off the premises. US 022. FIRST USE IN COMMERCE: 19790527. FIRST USE: 19971031. One wonders if the brand would survive on the power of its logo alone. FIRST USE: 20170517. IC 025. The mark consists of a representation of a moon sliver with human facial features and dark sun glasses. The McDonald's golden arches design is an example of a registered trademark in special form format. FIRST USE: 20031030. G & S Restaurant services. US 100. FIRST USE IN COMMERCE: 19840900. IC 036. The McDonald's golden arches design is an example of a registered trademark in special form format. FIRST USE IN COMMERCE: 20031030. (3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). G & S restaurant services. IC 016. G & S SANDWICHES CONSISTING OF MEAT, BEEF, POULTRY, PORK, CHEESE, SAUCES AND VEGETABLES. FIRST USE IN COMMERCE: 20020701. Many of the registered trademark products that the McDonalds brand is still known for were introduced in the 1960s. Turbologo is a free logo maker. US 100 101 102. The mark consists of the underlined stylized term "MCCAF" with an accent over the letter "E". FIRST USE IN COMMERCE: 19681100. Sterling 's Mac Fast Food. The mark consists of a box-shaped character design in the color red with open smiling mouth showing teeth in the color white and tongue in the color pink, the eyes are white, blue and black, the character has one upward raised outstretched arm and one downward outstretched arm in the colors white and black, legs in the colors white and black with black and white shoes and a yellow/golden arches design in the shape of the letter "M" appears on the top of the character design. FIRST USE: 19760815. G & S Powders used in the preparation of coffee-based, tea-based, and cocoa-based beverages; processed tea leaves. FIRST USE IN COMMERCE: 19700900. THE DRAWING COMPRISES A STYLIZED REPRESENTATION OF THE LETTER "M", AND A STYLIZED REPRESENTATION OF AN ARCH. IC 042. FIRST USE: 19830116. And its not justthe innumerous outlets themselves. G & S RESTAURANT SERVICES. FIRST USE IN COMMERCE: 19881100. FIRST USE IN COMMERCE: 19921100. FIRST USE: 20081201. FIRST USE IN COMMERCE: 19610801. In addition, during the 1960s the chain refined its logo, eventually debuting the famous double-arch M design, which became its enduring symbol and one of the most famous logos in the world; it was inspired by the tall yellow arches that had dominated earlier McDonald's restaurant rooftops. FIRST USE IN COMMERCE: 19570000. FIRST USE IN COMMERCE: 20010101. IC 016. FIRST USE IN COMMERCE: 20160222. There is a fascinating history behind the trademark. FIRST USE IN COMMERCE: 19740000. US 100 101 107. The mark consists of a stylized representation of a partial sun. G & S Entertainment Services-Namely, Personal Appearances and Performances as a Clown; and Educational Services-Namely, Conducting Seminars and Lectures Dealing with Safety and Health Related Topics for Children. US 100 101. Colors red and yellow are eye-catching to every age. G & S CHARITABLE FUNDRAISING SERVICES. IC 042. IC 041. FIRST USE IN COMMERCE: 20011115. FIRST USE IN COMMERCE: 19730900. US 045 046 048. IC 042. G & S RESTAURANT SERVICES. IC 029. FIRST USE IN COMMERCE: 19710101. US 046. US 100 101 102. In 1953, they set up their first 2 franchise deals. IC 030. McDonalds Logo, symbol, meaning, history, PNG, brand Need a logo? IC 035. G & S A FLAVORED, DAIRY BASED SHAKE FOR CONSUMPTION ON OR OFF THE PREMISES. IC 039. FIRST USE: 19841230. US 100 101 107. G & S periodically published magazine directed to children. IC 036. FIRST USE IN COMMERCE: 19861226. G & S Virtual food and beverage products. IC 036. IC . FIRST USE IN COMMERCE: 20041109. What is a Trademark (Trade Name)? - Definition | Meaning | Example IC 020. FIRST USE: 20140523. US 002 012 013 014 023 025 050. G & S RESTAURANT SERVICES. FIRST USE: 20150101. FIRST USE: 19740200. G & S EDUCATIONAL SERVICES, NAMELY, PROVIDING EDUCATIONAL SCHOLARSHIPS. G & S RESTAURANT SERVICES. Please enter 'What was the outcome of the request'. US 039. G & S FLAVORED, DAIRY BASED SHAKE FOR CONSUMPTION ON OR OFF THE PREMISES. The heavy solid lines depict the mark. FIRST USE IN COMMERCE: 20010331. FIRST USE IN COMMERCE: 20120331. G & S restaurant services. FIRST USE IN COMMERCE: 20160222. US 046. Please enter the 'Comments regarding your visit'. G & S ORANGE FLAVORED DAIRY BASED SHAKE. US 046. G & S CHARITABLE FUNDRAISING SERVICES. G & S PROVIDING HOSPITALITY ROOM WITH-IN HOSPITALS FOR FAMILIES WITH HOSPITALIZED CHILDREN. McDonald's, on the other hand, needs only a rounded letter "M" and a hungry customer.Behind that "M," placed on a striking red background, lies the full story of the Golden Arches. FIRST USE IN COMMERCE: 20160718. US 100. IC 042. IC 035. US 100 101. FIRST USE: 20060605. The mark consists of arch logo. US 022. IC 030. FIRST USE IN COMMERCE: 19780000. 1961 - 1968. (2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). G & S promoting, conducting and assisting in charitable fundraising. IC 011. Event Date: Event Description: 2007-10-19: NEW APPLICATION ENTERED IN TRAM: 2007-12-03: ASSIGNED TO EXAMINER: 2007-12-10: NON-FINAL ACTION WRITTEN: 2007-12-10 G & S Sandwiches. IC 043. G & S Restaurant Services. The mark consists of a three dimensional exterior design configuration of a rectangular canopy in the color yellow that is over the windows and wraps around the corner of the building. US 102. FIRST USE: 19921100. FIRST USE IN COMMERCE: 20110531. FIRST USE: 19950101. McDonald's Chef Puts the New and Improved Big Mac to the Ultimate Test FIRST USE IN COMMERCE: 20141013. FIRST USE IN COMMERCE: 20030929. FIRST USE IN COMMERCE: 19860400. US 046. FIRST USE IN COMMERCE: 20030923. G & S PRINTED REDEEMABLE CERTIFICATES. The story behind the McDonald's logo | Creative Bloq The simpler the logo, the more attractive it is. IC 043. FIRST USE: 20010502. US 100 101. FIRST USE: 20150101. US 100. US 045 046 048. FIRST USE IN COMMERCE: 20160425. FIRST USE IN COMMERCE: 19780400. IC 042. IC 032. In 1961 Stanley Meston creates the emblem, the whole world knows today. The iconic Golden Arches logo was inspired by the architecture of the first company's restaurants, specifically their roofs. US 100 101. IC 043. IC 036. It has never been required to comply with the McDonalds Corporation updates for that reason and it holds the distinction of being the oldest surviving McDonalds restaurant. IC . FIRST USE IN COMMERCE: 19800610. US 100. IC 016. G & S Newsletter Dealing with a Housing Program for Families with Hospitalized Children. IC 042. The mark consists of a three dimensional exterior design configuration of a rectangular canopy that is over the windows and wraps around the corner of the building and the corrugated metal parapet siding along the exterior of the building. As the business grew, so did the logo. FIRST USE: 19900200. FIRST USE IN COMMERCE: 20010820. FIRST USE IN COMMERCE: 20060605. And according to psychologists combination of yellow and red causes an increased appetite. IC 042. G & S PROMOTING, CONDUCTING AND ASSISTING IN CHARITABLE FUND RAISING EVENTS. IC 028. IC 043. US 102. IC 028. FIRST USE IN COMMERCE: 20150101. IC 035. The mark consists of a double arch logo. IC 036. IC 025. Now this logo is recognizable in the whole world. G & S T-shirts, Sweatshirts, socks, hats, jackets, pajamas and bathrobes. IC 043. US 100. FIRST USE: 20061214. FIRST USE: 19810000. G & S [ WATCHES AND ] CLOCKS. The TM (TRADEMARK) symbol on a brand image means the same thing. US 046. FIRST USE IN COMMERCE: 19831010. G & S RESTAURANT SERVICES. US 100 101 102. FIRST USE IN COMMERCE: 19830116. FIRST USE: 19791000. G & S RESTAURANT SERVICES. US 002 027 028 050. These are the only blue McDonald's arches in the world FIRST USE IN COMMERCE: 19790300. A service mark is the same as a trademark, but it distinguishes a company that provides services instead of products. G & S Edible sandwiches, meat sandwiches, pork sandwiches, fish sandwiches, chicken sandwiches, biscuits, bread, cakes, cookies, chocolate, coffee, coffee substitutes, tea, mustard, oatmeal, pastries, sauces, seasonings, sugar. The astronomical success of the modern McDonalds corporation can be credited to a meeting between Ray Kroc and the McDonalds brothers in 1954. FIRST USE IN COMMERCE: 20101015. FIRST USE IN COMMERCE: 19940617. Starbucks has a trademark on their green and white mermaid logo. IC 042. FIRST USE IN COMMERCE: 20120101. FIRST USE: 20010101. G & S BREAKFAST FOOD COMBINATION SANDWICH. US 100 101. IC 030. US 100 101 102. To uphold its highly performing brand, McDonalds pays for advertising through the nose. FIRST USE: 20001000. FIRST USE IN COMMERCE: 19860615. IC 043. FIRST USE IN COMMERCE: 19840900. G & S RESTAURANT SERVICES. G & S CONDUCTING TRAINING COURSES IN RESTAURANT OPERATION AND FOOD PREPARATION. G & S Restaurant Services. US 046. IC 016. IC 009. FIRST USE: 19950100. Ray Kroc had joined the company as a franchise manager, but eventually went so far as to purchase the chain from the brothers for some $2.5 million. US 100 101 102. IC 025. US 100 101. IC 041. McDonald's Logo and Its History | LogoMyWay According to them, the word "BIG" was registered on the condition that the same would not append exclusivity, while "MAC . US 022 023 038 050. Also, Kroc believe in the power of advertising and started an advertising campaign with the registered trademark slogan Look for the Golden Arches. FIRST USE IN COMMERCE: 20140523. US 100 101 107. The trademark was registered in 2017 in the following categories: Virtual restaurant services. IC 036. FIRST USE: 19660900. US 046. FIRST USE: 20160630. FIRST USE IN COMMERCE: 19901100. Below the letter "M" is a series of eight circles forming a smile. Your email address will not be published. As we saw above, the history of the McDonalds logo saw quite a number of revisions, especially from the end of 1960s to the early 2000s. IC 029. US 046. FIRST USE: 19981231. US 100 101. US 022 039. G & S Frozen French Fried Potatoes. FIRST USE: 20051129. (2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). IC 029. FIRST USE IN COMMERCE: 19950614. IC 041. G & S BREAKFAST FOOD COMBINATION SANDWICH. IC . Definition: A trademark is the legal right to exclusively use a symbol, name, phrase, song, or logo. US 046. G & S restaurant services. McDonalds is not responsible for the content provided by third-party sites. G & S RESTAURANT SERVICES. The business had been revolutionized in many aspects, but the key one was to use the principles of production line manufacture for fast food. IC 035. US 100 101. The broken lines show the placement of the mark in relationship to a support structure, but no claim is made to the support structure. G & S MILK-BASED BEVERAGES CONTAINING COFFEE, FRUIT AND FRUIT JUICE. IC 042. FIRST USE IN COMMERCE: 20050707. FIRST USE: 19740200. FIRST USE: 19810000. G & S [ CLOTHES, NAMELY, SWEATERS, SHIRTS, HATS AND MUFFLERS ]. FIRST USE IN COMMERCE: 20150101. US 100 101 102. G & S restaurant services. The mark consists of "Ronald McDonald" Signature. FIRST USE: 20001000. The Golden Arches now symbolize success in almost every household, not only in the US, but across the world. FIRST USE: 19710900. G & S Entertainment services, namely, providing on-line actual and virtual concerts and other virtual events. G & S ENTERTAINMENT SERVICES, NAMELY, PROVIDING ON-LINE COMPUTER GAMES. FIRST USE IN COMMERCE: 20030900. US 100 101. US 022 023 038 050. IC 030. The Golden Arches is a logo, but this too is serving as a trademark. Search the USPTO's Trademark Database: . IC 029. US 046. G & S Restaurant Services. FIRST USE: 19481200. The Evolution of the McDonalds Logo. FIRST USE IN COMMERCE: 19841108. G & S Restaurant services. G & S Providing education and training programs in the nature of courses for instruction in the field of high school completion courses, language and leadership skills, job training, customer service and teamwork, to help with the recruitment and retention of employees, career growth and increased productivity for employees and employers in the restaurant industry. G & S RESTAURANT SERVICES. G & S Men's, women's and children's clothing, namely, coats, jackets, shirts, ties, sweaters, sweatshirts, blouses, jerseys, vests, uniforms and aprons. US 002 005 022 023 029 037 038 050. If you havent heard from a McDonalds representative within 30 days of submission, unfortunately, we werent able to approve your request. We call this a standard character text trademark and it would be on its own USPTO trademark application if you wanted a federal registration for it. US 100 101 107. G & S CHARITABLE FUNDRAISING. US 021 023 026 036 038. G & S HAMBURGER, CHEESEBURGER, AND FISH SANDWICHES, FRESH FRENCH FRIED POTATOES, HOT COFFEE, FRESH MILK, AND MILK SHAKES.. FIRST USE: 19610801. The name "Michelin," a brand of tires, is trademarked. Arguably, one of the most successful popular icons in recent history, McDonalds logo looks elegant and striking, be it on a neon sign, poster or a LCD screen. FIRST USE: 19750100. FIRST USE: 19480000. FIRST USE IN COMMERCE: 20010502. They would only sell hamburgers, cheeseburgers, potato chips, apple pie, coffee and soft drinks. G & S [ TOY PUPPETS AND TOY PLASTIC FLYING DISCS ]. FIRST USE IN COMMERCE: 19840700. FIRST USE: 20170822. FIRST USE: 19800423. FIRST USE: 19480000. FIRST USE: 20180321. Please enter description for 'What is the intended audience/distribution'. US 046. Locations in Costa Rica, Japan, the Netherlands, Germany, and Australia soon followed in the early 1970s. The broken lines show the placement of the mark in relation to other features of the building which are not claimed as part of the mark in this application. G & S charitable fund raising services. FIRST USE IN COMMERCE: 19530500. FIRST USE IN COMMERCE: 19821211. US 046. Starting from children, who associate these colors with toys. You are leaving McDonalds to visit a site not hosted by McDonalds. US 046. US 100 101 102. The broken lines show the placement of the mark in relationship to support structures, but no claim is made to the support structures. IC 032. FIRST USE: 20110401. McDonald's Fries. G & S ENCODED ELECTRONIC DEBIT AND STORED-VALUE CARDS. FIRST USE: 20160222. FIRST USE: 19880100. IC 025. FIRST USE IN COMMERCE: 19810630. FIRST USE IN COMMERCE: 19530506. IC 030. FIRST USE: 19710101. US 022. G & S CHARITABLE FUND-RAISING SERVICES. IC 014. (3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). FIRST USE: 20020131. G & S CHARITABLE FUNDRAISING SERVICES. IC 043. FIRST USE IN COMMERCE: 19880100. IC 042. US 100. G & S PROVIDING ASSISTED LIVING FACILITIES FOR THE PROVISION OF MEDICAL SERVICES AND FAMILY COUNSELING.
